Entrepreneurship Semester 8

Online Business

Paulo Santos

Email paulo@sopaulo.com

WhatsApp 00251915740161

Week 6

Search engine optimization

  • On site >>> the things you can do in terms of SEO on your site
  • Link Building >>> the links that you can try to have from other sites to yours, this is like a votes from the web to your site

On site

TEXT (content with keywords)

Headers H1 H2 H3 on HTML site you would need to edit the code, on wordpress you just edit the page

alt text (ALT TXT on HTML, you need code, on wordpress just a plugin

keywords find keywords with the help of google tools or web sites

internal Linkage >>> links between pages on the same site